Online Launch Event
India’s fastest 5G Smartphone in the
segment is presented in an engaging chat show format.
WHY – To establish the new Series T with the youngsters
HOW – Through fun & engaging chat-show
WHEN – Shoot: 20th Jan’22 | LIVE: 9th Feb’22
WHERE – Shoot in Delhi/NCR | Launch streaming online.
THE APPROACH
THE APPROACH
We work with an actor to create the launch as an episode of a Chat Show.
The entire launch is set in an informative, engaging & conversational way where the young & energetic host of the show welcomes the Brand & Product representatives for the Turbo reveal.
The guests reveal the features of the
phone in a conversational way that is
built into the narrative of the episode.
A Q&A segment with college students is also incorporated to address their real-life struggles & vivo T1 5G comes to their rescue.
vivo unveiled The All-new Series T and established the series for the young & dynamic youth of India.
The new vivo T1 5G Online Launch Event
India, Feb 9th 2022